Read Fast Company's Working With the Enemy: Adam Werbach, a reinvented environmentalist, who
"woke up the morning of December 9, 2004, with the hangover of his life. The previous night, he had stood at a wooden lectern at San Francisco's Commonwealth Club to tell a packed room of 250 people, including the leaders of environmentalism's most influential organizations, that their movement was dead... he announced with the tone of someone reading last rites: "I am done calling myself an environmentalist."
Foolhardy courage? But for sure, I'm impressed by his conviction.